FASHION AND BEAUTY

Louis Vuitton unveils first Pharrell Williams campaign starring Rihanna

In his first campaign for Louis Vuitton, Pharrell Williams brings his vision of the Maison into focus with the new Speedy: an adaptation of the iconic bag told through images capturing Rihanna photographed by Keizō Kitajima and Martine Syms. 

The campaign, presented a few days after her debut fashion show, broadens the scope of Louis Vuitton's Men's creative director, representing the union of two everyday icons: a luxury bag interpreted by an artist with universal appeal.

An evolution of the classic Speedy, one of the first bags owned by Pharrell Williams, the new version evokes, through the inimitable savoir-faire of the Maison, a visual language that draws on the codes and stylistic approach of Canal Street. An everyday icon designed for every lifestyle.

credit image by Press Office Louis Vuitton
Rihanna stars in Louis Vuitton campaign
In his first campaign for Louis Vuitton, Pharrell Williams brings his vision of the Maison into focus with the new Speedy: an adaptation of the iconic bag told through images capturing Rihanna photographed by Keizō Kitajima and Martine Syms.
credit image by Press Office Louis Vuitton
Rihanna for Louis Vuitton photographed by Keizō Kitajima and Martine Syms
The campaign, presented a few days after his debut fashion show, broadens the scope of Louis Vuitton's Men's creative director by representing the union of two everyday icons: a luxury bag interpreted by an artist with universal appeal.
credit image by Press Office Louis Vuitton
Rihanna for Louis Vuitton
An evolution of the classic Speedy, one of the first bags owned by Pharrell Williams, the new version evokes, through the inimitable savoir-faire of the Maison, a visual language that draws on the codes and stylistic approach of Canal Street.
credit image by Press Office Louis Vuitton
Rihanna and ASAP Rocky at Louis Vuitton fashion show, Pharrell Williams' first for the fashion house
Rihanna wore a customised indigo Damoflage jacquard denim jumpsuit by Louis Vuitton.
credit image by Getty
2018: Rihanna at Louis Vuitton men's fashion show in Paris
Rihanna wore a total white look, characterised by an oversized blouse and loose trousers worn with pointed heels to which she matched the Maison's Keepall duffle bag.
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19/04/2024
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